Roy Wesenhagen,
Senior Strategy, Business Continuity & Quality of Care Consultant
I support healthcare and public organisations in strengthening continuity, capacity and quality of care by translating strategic ambition into operational resilience.
Let’s discuss your organisation’s challenges!
Who I Work With
I support organisations where strategic direction, operational reality and continuity of care must be aligned under complex conditions. In these contexts, I often act as a bridging and ambassadorial figure between leadership, professionals and external stakeholders.
I typically work with:
Senior management and executive teams
Hospital and care organisation management
Programme directors and transformation leads
Public sector and healthcare network organisations
Typical Challenges I Am Asked to Address
Organisations typically reach out when they are navigating or facing challenges such as:
Continuity of care is under pressure due to capacity, workforce or system constraints
Strategic ambitions fail to translate into operational reality
Transformation programmes stall or fragment
Quality and safety initiatives increase workload instead of reducing it
Sustainability goals need to be embedded without disrupting care delivery
In these situations, I bring structure, clarity and decision-making support.
My Value Proposition
Healthcare and public organisations operate under increasing pressure: rising demand, workforce shortages, financial constraints and growing sustainability requirements. These challenges demand more than plans and policies.
I support organisations by translating complexity into clear choices and workable solutions. By combining strategy, operational excellence and change leadership, I help strengthen continuity of care, improve organisational performance and support sustainable, long-term impact.
My approach is evidence-based, pragmatic and focused on outcomes that hold in daily practice.
How I support Organisations
Leadership, Change & Resilience
I guide leadership teams through complex change processes to strengthen operational resilience and continuity of care.
Outcomes: increased ownership of change, stronger leadership alignment, improved organisational stability.
Strategy & Organisational Transformation
I support organisations in shaping and implementing strategic transformation, aligning governance, structure, operations performance with long-term objectives.
Outcomes: strategic clarity, improved execution, sustainable organisational direction.
Operational Excellence & Quality
Improving clinical and operational workflows, patient flow and safety systems using Lean and evidence-based improvement methods.
Outcomes: reduced waiting times, improved efficiency, demonstrable quality improvement.
Sustainable Healthcare & Innovation
Embedding sustainability, circular practices and innovation into healthcare operations and transformation programmes.
Outcomes: future-ready healthcare delivery, reduced environmental footprint, cost awareness.
How I Work
My advisory work is structured in clear and repeatable phases. Where standard solutions fall short, I apply creative and curious problem-solving under real-world constraints to identify feasible alternatives and build alignment across stakeholders.
Orientation & Problem Definition
Understanding context, constraints and stakeholder dynamics.Analysis & Direction Setting
Translating complexity into priorities, scenarios and choices.Implementation Support
Supporting execution and change across organisational levels.Embedding & Continuity
Ensuring improvements are sustained in daily operations and governance.
Some examples of my work
Strategic Development of SafeCare’s Global License Partner Program
A concrete example of my work at the intersection of quality, continuity and international healthcare systems is my role within the SafeCare programme at PharmAccess.
My work included:
Developing a global licensing partner strategy
Strengthening international visibility and adoption of quality standards
Introducing a future-proof digital QR-based certificate validation system
Redesigning certification frameworks to reinforce trust, transparency and operational resilience
My work included developing a global licensing partner strategy, strengthening international visibility of quality standards, introducing a future-proof digital QR-based certificate validation system, and redesigning certification frameworks to reinforce trust, transparency and operational resilience.
Pictured below are the Country Directors from India, Nigeria, Ghana, and Tanzania presenting the new Global SafeCare certificate.
Academic Leadership & Credentials
I served as a lecturer at Rotterdam University of Applied Sciences, teaching marketing, sustainable strategy and international business development, and supervising applied consultancy projects in healthcare and societal innovation.
I hold a Master of Science in Healthcare Management from Erasmus University Rotterdam and a Bachelor of Business Administration in Commercial Economics & Marketing. I have also completed the Medical Delta Green Care Masterclass (Leiden–Delft–Erasmus), focusing on sustainability and healthcare transformation. Thesis: “Redefining Perspectives Beyond the Scope: Virtual Reality as the Catalyst to Sustainable Endoscopic Care”. Focus on process and capacity optimization, sustainability, and care continuity.
Above: International Students of the University of Applied Sciences Rotterdam and their professors! And the Universities Head of International Coordination: Ria Slingerland.
Above: I was honoured that the University asked me to hold a graduatian speech at Erasmus University on behalf of the graduation class of 2025
Senior advisory support for healthcare and public organisations | Strategy • Continuity • Quality • Transformation